HG Creative
Marketing That Speaks Your Language
We do marketing differently.
Your business isn’t like everyone else’s. We work exclusively with builders, contractors, and service professionals who need more than generic strategies. You need a partner who understands your work, your challenges, and your customers.
Whether you’re framing houses, running HVAC calls, wiring a new build, or running an auction, we help you stand out where it matters most: online. Our deep experience in construction and trades means we skip the fluff and focus on what drives results, getting you found, trusted, and chosen.
Strategy built around your services, goals, and local market
Real communication, no confusing marketing lingo
Designed for busy professionals who need it done right
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Industries We Serve
Built for Builders, Contractors, and Service Pros
Our team has real-world experience in many of the industries we serve, which means we speak your language, understand your challenges, and know how to get your business noticed online. Whether you’re building homes, wiring buildings, digging trenches, or running events, we’re here to help you grow with practical, effective marketing that works.
Home Builders
We help custom and production builders showcase their work, attract qualified leads, and expand their online brand presence through visually appealing websites and strategic SEO.
Metal Building Contractors
From shops to barns and commercial steel structures, we create marketing that highlights your capabilities and drives new projects your way.
Renovation and Remodeling Companies
Remodeling is visual, so your marketing should be too. We create content, websites, and campaigns that showcase your transformations and build trust with homeowners.
HVAC Companies
We help HVAC pros get found by local homeowners who need reliable heating and cooling service. From seasonal campaigns to long-term SEO, we’ve got it handled.
Landscaping Companies
Whether you focus on design, installation, or maintenance, we help landscaping companies stand out in a competitive local market with strong visuals and search visibility.
Overhead Door Installers
You’re fast and efficient: your marketing should be too. We create websites and lead funnels that help you capture customers exactly when they’re ready to book.
Plumbing Companies
We know that plumbing emergencies can’t wait. We build fast, SEO-optimized websites and local ad campaigns that make sure you’re the first call when the pressure’s on.
Electrical Contractors
Whether you’re doing residential installs, commercial service, or new construction wiring, we craft your message to show your precision, professionalism, and reliability.
Residential Construction Crews
From foundations to finishes, we help general contractors and builders improve their online presence and generate a steady stream of quality leads.
Auction Houses
Marketing an auction is all about timing, visibility, and energy. We help auctioneers and event promoters grow their audience, showcase their sales, and create lasting brand loyalty.
What We Offer
Marketing Services That Work as Hard as You Do
We don’t believe in generic marketing packages. At HG Creative, every service we offer is tailored to the unique needs of construction and service-based businesses. Whether you’re laying foundations or running a full-service shop, we help you attract the right customers, build a strong brand, and grow on your terms.
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Website Design
We design clean, professional websites that reflect the quality of your work. Built for speed, mobile performance, and lead generation, your site becomes a tool, not just an online brochure.
What You Get:
Custom design that fits your brand
Optimized for mobile and Desktop
Easy-to-use contact forms and calls to action
Built to convert visitors into customers
Search Engine Optimization (SEO)
We help your business get found when customers search for your services. Our SEO strategies are built for local visibility and long-term growth, helping you outrank competitors and own your market.
What You Get:
Local keyword targeting
On-page and technical SEO
Google Business Profile optimization
Monthly reporting and performance tracking
Social Media Management
We keep your business active and engaging on the platforms your customers use most. From before-and-after project posts to reels and stories, we create content that builds trust and keeps your name top-of-mind.
What You Get:
Platform management (Facebook, Instagram, etc.)
Branded posts and graphics
Caption writing and scheduling
Audience engagement and consistency
Paid Advertising
When you’re ready to grow fast, paid ads deliver results. We run targeted campaigns on Google, Facebook, and Instagram to reach people actively searching for your services.
What You Get:
Ad creation, targeting, and budget management
Lead-focused campaigns with measurable ROI
Retargeting strategies to stay in front of interested buyers
Monthly ad performance reports
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Content Creation
Show the work. Tell the story. From jobsite videos to team photos and service spotlights, we create visual content that brings your brand to life and builds credibility with your audience.
What You Get:
On-site photography and video (where available)
Project showcases and reels
Blog posts and service pages
Brand-building copy and media
Latest Projects
We’re Known for Delivering Top-Notch Work That Gets Results
Meet the Team
Built by a Team That Respects Your Craft
Roger Froese
CEO/Owner
James Redecop
Creative Director/Owner
Isidro Dueck
Website & SEO Manager
Kevin Gasca
Content Creator
Why Choose Us
We’ve Got the Tools, Experience, and Industry Know-How
Marketing isn’t one-size-fits-all. Especially when you work with your hands and need results that drive real business. We don’t waste your time. We get to know your goals, your industry, and your audience, then build a plan that works.
Proven SEO and ad strategies
No fluff, just real results
Local market knowledge
Clear communication, honest timelines
Contact Us
Let’s Build Your Business Together
- Open Hours: Mon – Fri: 08:00 to 5:00
Boost Your Trades Business With a Team That Understands Your Industry
You’ve put in the work. Let us help you show it off, get found online, and grow like never before.
Our News and Blogs
Stay Sharp With Industry-Focused Marketing Insights
Google Ads vs Facebook Ads for Contractors: Which One Works Better in 2026?
Contractors are spending more on digital advertising than ever, but many still ask the same question: Should you invest in Google Ads or Facebook Ads? In 2026, both platforms can generate leads, but they work very differently. Choosing the right one depends on your...
Does Your Construction Website Actually Bring You Jobs? Here’s How to Tell
Many construction companies have a website. Far fewer have a website that actually brings them jobs. If you are a contractor in West Texas, your website should be more than an online business card. It should serve as a consistent lead-generation tool. The question is...
How Contractors in West Texas Can Get More Leads Without Relying on Referrals
For years, many contractors in West Texas have relied on referrals as their primary source of work. Word of mouth is valuable, but it is also unpredictable. Some months are busy while others are slow. If you want steady growth, you need a system for contractor...
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